Description
CE CREDITS: 22
COURSE FEE: $11,995
COURSE # 22-5789-23001
DATES:
TIME: 8:30 am – 5:30 pm
INSTRUCTORS: Sean Mohtashami, DDS and Athena Goodarzi, DDS
Course Overview
This innovative course blends didactic full arch restoration with practice building techniques that will help you optimize your chair time. This 3 day, live surgery course will cover treatment planning, surgical and prosthetic phases of the full arch immediate load prostheses for edentulous patients. Preparing you to incorporating full arch restoration into your daily practice to service the needs of countless patients who need it and how to market this skill effectively.
Teaching method: Lecture, Live Surgery, Hands-on
Course Objectives
Attendees will learn how to:
- Understand and apply fundamentals of Full Arch implant concept
- Understand and apply Step by step Full Arch didactic with provisional prosthetic fabrication
- Prepare Treatment planning & care, presentation & consultation
- Observe Live surgery
- Conventional provisional fabrication: direct denture to hybrid conversion
- NEW! Digital provisional hybrid fabrication
- Demonstrate provisional hybrid delivery; both conventional and digital styles
- Perform Hands-on surgery on cadavers: maxillary & mandibular arch
- Recognize and manage complications
- Recognize the importance of PPC – It is the one marketing channel to get you patients NOW
- Structuring your PPC account to win
- Importance of negative keywords
- Writing powerful, empathetic Google ads copy
- Foundation of your PPC campaigns: Quality Landing Pages
- Create the perfect patient persona
- Waste not, want not: PPC bidding strategies
- Building an indestructible marketing architecture
- Establish Brand marketing – A powerful brand attracts patients like a magnet
- Newspaper: the overlooked medium your audience loves
- Social Media: long term commitment to your patients and team
- Website: the hub around which today’s business revolves
- SEO
- Tracking your marketing efforts
- Google Analytics
- Google Tag Manager
- Search Console
- Google Ads Dashboard
- Establish Social Media Marketing
- What’s NEW/Social Media trends – what matters
- Why social media must not be ignored
- Branding
- Reputation marketing (Review Platforms and more)
- Creating an effective strategy
- Implementing a marketing calendar
- Influencer marketing
- Posting & Advertising
- The unique nature of social media landing pages/Differences in platforms
ABOUT: Dr. Sean Mohtashami
Dr. Sean is the founder of 4M Institute and is both a pioneer and a leading expert specializing in dental implant solutions. Dr. Sean owns and operates several practices and opened 4M Institute to offer a much needed dental training institute, dedicated to teaching dentists not only clinical and lab training, but also marketing, sales, and leadership. With extensive hands-on training of his own, Dr. Sean understands the power of postgraduate training to take a practice to the next level. He created the state-of-the-art facility with the most advanced technology and top-of-the-line equipment to ensure students have the most cutting edge tools at their fingertips. In addition to training at 4M Institute, Dr. Sean lectures around the globe and is currently working on a development deal for a reality based TV show with an established LA based entertainment company. 4M Institute’s World Headquarters is home to the Institute as well as one of Dr. Sean’s leading dental implant practices, 4M Dental Implant Center.
EDUCATION: B.S. in chemistry from UCI, 1992 DDS from USC, 1996 Progressive orthodontics continuing education, 1998-2000 Las Vegas Institute for Advanced Dental Studies (LVI) graduate, 2001-2004 California Implant Institute, 2004-2005 Loma Linda Implant Speciality, 2005-2006 UCLA I.V. Sedation, 2007 Lotus Leadership Retreat for Dentists, 2018
HONORS/AWARDS: Advanced Posterior Aesthetic • Practical Occlusion for the Progressive Practice • Advanced Functional Aesthetic Dentistry • Neuromuscular • Comprehensive Aesthetics Reconstruction • Coronoplasty and Case Finishes
ABOUT: Dr. Athena Goodarzi
Dr. Athena graduated from The University at Buffalo School of Dental Medicine, long considered one of the top dental programs in the nation. She completed her residency at Columbia University New York City.
Dr. Athena’s expertise is blending art with function, but her attention to detail and gentle approach to dentistry is what stands out. Her ability to connect with her patients, create relationships, and design the best treatment possible makes her the perfect addition to our team. Dr. Athena has profoundly affected the smiles and lives of many of our patients, and would love to do that for you, too.
Education:
• M.S. in Biology from California State University, Fresno, 2012
• D.D.S. From University at Buffalo, School of Dental Medicine, 2017
Post- Doctoral Training:
• General Practice Residency: NYC Health and Hospitals- Columbia University, 2018
• Invisalign Certified
Academic Background:
• Teaching Associate: California State University, Fresno; Department of Biology, 2010- 2012
• Teaching Assistant: University at Buffalo, School of Dental Medicine; Department of Prosthodontics, 2016- 2017
Publication:
Journal of Prosthetic Dentistry, 2018
• Co-Author
• Loss of Tooth Structure Associated with Preparation for CAD-CAM Full Coverage
Restorations
Sponsored by Neodent